• About GL
  • Philosophy
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Brief Introduction
Brief Introduction

General Lighting is TRULY UNIQUE in the field of linear lighting. We are the ONLY company in flexible strip that owns our own FPC and LED MANUFACTURING. This means that we BENEFIT from managing the supply chain from raw material stage, not just for our own products, but for a significant part of the strip industry.

Customer Driven Philosophy
Customer Driven Philosophy

Company Target: To develop into a technology LED, high end and internationally recognized LED lighting group. Company Values: Honesty, respect and responsibility to provide the foundation for great partnerships. Company Mission: Consistently deliver the best service, quality and manufacturing experience to our customer. Company Philosophy: Customer-centric, quality-life, innovation-driven and service-fundamental.


Including General Lighting, Microshine is a group has 8 subsidiaries in total, their product lines cover LED encapsulation, LED flexible PCB, LED driver, LED intelligent controller, LED luminaires, hardware fitting and optical material, and forms a complete vertical supply chain in LED linear lighting industry. Microshine group has 50,000 square meters of plant area and 1200 employees, 300 peoples of them are engaged in R&D, engineering and quality departments.

Recent News
  • Dragon Boat Festival

    We wish you, your family, and your friends, safe and sound health on this festival.

  • Light + Building will be held again in its normal sequence in 2020

    In view of the world-wide situation caused by the Corona pandemic, and the prohibitions on events and travel restrictions associated with it, Messe Frankfurt has decided, jointly with its partners – ZVEI and ZVEH – and with the Trade Fair Advisory Council, to defer the eleventh Light + Building and to hold it, in accordance with its normal sequence, from 13 to 18 March 2022. The cost of visitor tickets already purchased for 2020 will be refunded. All ticket holders will be contacted by e-mail soon.

  • (June, 2020) Newsletter

    New Website, New Look, New Experience ! - More clear layout, more abundant content, more beautiful pictures, more comfortable experience. - Self-responsive design compatible with PC, mobile phones and PDA device, support multiple languages interface, to better serve all different kinds of regional and market. - Humanized operation of message, share and print on current browse page for further straight and convenient communication. - The classification of products, news, and company introduction is more reasonable and better. - More detailed and comprehensive product information for feature description and parameter demonstration.